Mass Notification Market to Become Indispensable in the Future

Mass notification systems (MNS) instruct and advise people on the likely actions they should take through concise, accurate, timely, and well-directed messages in an emergency situation. These applications help the management or responders or agencies to take quick decisions and advise masses on due course of actions in case of emergencies or disasters. MNS propagate well-directed messages to reduce the panic and chaos among masses. They can be used as a means to propagate messages, which can advise the rescue and relief agencies as well as law enforcement agencies on the proper due course of engagement during any emergency for speedy recovery of assets and people. MNS are gaining popularity among enterprises, as they are serving as vital means to ensure business continuity and disaster management.

Growing concerns for public safety and security, increasing awareness about MNS for business continuity, increasing implementation of Internet Protocol (IP) based notification devices, and the rising adoption of the Bring Your Own Device (BYOD) trend are some of the factors driving the growth of the Mass notification systems market. Additionally, extensive demand for MNS in the energy and utilities vertical, need for end-to-end crisis communication, and growing cloud-based MNS deployments are expected to offer huge market opportunities in the next 5 years.

The MNS are used to alert the public about disasters before, during, or after their occurrences from naturally occurring calamities as well as man-made situations, such as a gas leak from a reactor located in an industrial installation. Moreover, these systems are also effective in conveying the necessary course of action to panic-stricken people by providing clear voice communications to follow the instructions to be safe and avoid panic during such critical situations. The MNS are also a vital means of communication, wherein the first responders, and rescue and relief agencies, such as local Police Department (PD), fire brigades, and sniffing units, can be instructed about the proper course of engagement during relief operations.

The mass notification systems (MNS) market size is expected to grow from USD 4.86 billion in 2017 to USD 11.87 billion by 2022, at a Compound Annual Growth Rate (CAGR) of 19.6% during the forecast period.

North America is expected to hold the largest share in the mass notification systems market during the forecast period. Increased awareness about MNS after the 9/11 terrorist attacks and an increase in the occurrence of campus shootouts are the factors driving the growth of the MNS market in the North American region. APAC is expected to grow at the highest CAGR during the forecast period. The growth in the APAC region is fortified by factors such as the acceptance of the mass notification technology by end-users, due to dynamic environmental conditions. Moreover, the demand for cloud-based MNS solutions in enterprises is expected to enhance the MNS product offerings in the APAC region.

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The major vendors providing mass notification systems are Airbus DS Communications, Inc. (California, US), BlackBerry AtHoc, Inc. (California, US), Blackboard, Inc. (Washington D.C., US), Desktop Alert, Inc. (New Jersey, US), Eaton Corporation (Dublin, Ireland), Everbridge, Inc. (Massachusetts, US), Honeywell International, Inc. (New Jersey, US), Omnilert LLC (Virginia, US), OnSolve (Florida, US), Siemens AG (Munich, Germany), Singlewire Software, LLC (Wisconsin, US), and xMatters, Inc. (California, US).

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