Preservatives form as a basic requirement for preventing the food & feed from any kind of spoilage, thereby ensuring that safe products are delivered to the consumers. Maintaining the quality of the food & feed products is a major concern in the respective industries across the globe. Calcium propionate majorly helps in countering the growth of microbes on various bakery products that may lead to spoilage by the bacteria.

Market overview

The global calcium propionate market is estimated to grow at a CAGR of 5.6% between 2018 and 2023, to reach a value of USD 363.3 million by 2023 from USD 277.1 million in 2018.

Among applications, the food segment is expected to hold the largest market share in 2018, owing to the growth of the bead industry, especially in the developing nations. However, the feed segment is projected to witness the highest growth over the forecast period, owing to rising demand for feed in developing regions along with the increase in livestock production.

Based on form, the dry segment is expected to hold the largest market share in 2018, owing to the factors such as ease of mixing and better dispersion throughout the food matrix.

How is the market progressing, geographically?

The North American market for calcium propionate is estimated to be the largest market in 2018. It is one of the largest consumers and exporters of calcium propionate due to the established and matured bakery market and high bread consumption in the region. Since the market is fairly matured in this region, the growth is moderate as compared to other developing nations. In North America, the demand for minimally processed foods with a longer shelf-life is high due to the busy lifestyles of the consumers, which is leading to an increase in demand for convenience foods in the region.

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What is driving and restraining the market growth?

The growth of the global market for calcium propionate is being primarily driven by the following factors:

• Growing demand for bakery products with longer shelf life
• Cost advantages of calcium propionate over other preservatives
• Increasing health concerns of consumers in the food industry
• Functional potential of calcium propionate in new product lines

In addition, untapped emerging markets, technological advancements for developing new product lines, and R&D & innovations to strengthen the demand are the factors expected to offer major opportunities in the market in the coming years.

On the flip side, rising demand for food products devoid of synthetic preservatives and stringent regulations are the factors expected to hamper the growth of this market. Moreover, competition from substitutes of calcium propionate remains a key challenge for the leading players in this market.

Major players and strategies adopted

Niacet (US), ADDCON (Germany), Impextraco (Belgium), and Macco Organiques (Canada) are some of the leading players involved in the global market for calcium propionate. These companies are adopting strategies, such as expansions, acquisitions, certifications, and partnerships in order to strengthen their market position as well as expand their global presence.