Loyalty Management: The series of activities to acquire, engage, and retain stakeholders

MarketsandMarkets forecasts the global loyalty management market size to grow from USD 7.6 billion in 2020 to USD 15.5 billion by 2025, at a Compound Annual Growth Rate (CAGR) of 15.3% during 2020 –2025. The significant growth in smartphone technology and its increasing usage across the globe are expected to drive the market. Loyalty management is a series of activities to acquire, engage, and...

Loyalty Management Market to Continue Gaining Customer Loyalty In Spite of Obstacles

Loyalty programs have become a compelling element worldwide, which caters to the customers within various segments with different options according to their lifestyle. These programs offer rewards for their purchases in the past and also provides incentives for their future purchases. This helps the companies in retaining their customers, selling of the products, and increasing their customer base...