Social Media Analytics Market to Reach USD 14.6 Billion by 2028, Driven by AI and Digital Transformation Trends
The global market size of Social Media Analytics is estimated to grow from USD 4.8 billion in 2023 to USD 14.6 billion by 2028, at a CAGR of 24.9%. This growth is attributed to increased social media usage, higher smartphone penetration, and advancements in digital technologies such as artificial intelligence (AI), machine learning (ML), natural language processing (NLP), and augmented reality (AR).
This...
Social Media Analytics Market Global Size, Share, Trends & Forecast 2026
The global Social Media Analytics Market size is projected to grow from $3.2 billion in 2021 to 9.3 $billion in 2026, at a CAGR of 24.0% during the forecast period.
The major factors driving the growth of the social media analytics market are the rising number of social media user, increased focus on the market and competitive intelligence, rising need for social media measurement to enhance the...