Will Lowering Costs Boost the Business Process as a Service Market?

Cloud service model also carries out a variety of business processes including business process as a service or BPaaS. This is a type of vertical and horizontal business process, similar to SaaS (software as a service) IaaS (infrastructure as a service) and PaaS (platform as a service). BPaaS encompasses services in both vertical and horizontal processes with help of feature rich delivery platforms...

Five Reasons for Explosive Growth in the Global Indoor Location Market

Indoor positioning system or IPS is a highly popular network service for wireless access at indoor locations. Rather than satellites, these services depend on nearby internet anchors that locate tags and create environmental context for the devices. Indoor location positioning and navigation equipments (IPINs) are gaining demands in the global market spread across various business verticals. This has...

Young, Big and Dynamic Big Data Analytics Market Has a Promising Future

Marketing and decision-making processes for businesses have become easier with the advent of data warehousing technology. Increasing popularity of social medial and digitization in day-to-day lives has created large unorganized data in the form of emails, web logs and other online data. Pervasiveness of the applications of the big data is present in every aspect of life. It is applied in a variety...

Why Gamification Has Become the New Way of Marketing?

The process of applying game mechanics to the other non-game applications is known as gamification. In fact, it has become a big business across various industries. The game applications deliver engaging mechanics, which can be used for making other applications interesting and attractive. Gamification market has redefined the concepts of customer loyalty and engagement in the business environments....

What Makes Customer Relationship Management Market Live Up to the Expectations

Current global enterprises scenario is highly positive towards customer relationship management or CRM solutions.  Increasing usage of social media is also a contributing factor for many enterprises to accept CRM as the new channel for customer engagement and management. Customer Relationship Management solutions provide numerous channels for the businesses to connect and interact with their customers...

Reports Suggest the Time for Enterprise Social Networking Market is Now

Various businesses are happy to welcome social media within inside their premises. It has become a rage since last decade or so, especially amongst major companies in the information and technology industry. Thanks to this fact, enterprise social networking is no longer an alien term now. It focuses on shared usage of social networks for the people within an organization or with similar business interests...

Context Aware Computing Market- How Context Awareness is Making Your Gadgets Smarter

Context awareness works in complementary manner to location awareness. Location awareness is all about determining the processes and operation of various devices. Context awareness is a sort of pervasive computing, which is available in smart phones. It offers great flexibility to the mobile users, making mobile usage a swift and intriguing experience. Context aware computing provides information,...

Scope and Applications of Smart Transportation

As the name suggests, smart transportation system (STS) involves different innovative technologies related to different modes of transport. Numerous users of these transport modes get better, smarter and highly coordinated information. This technology is also known as intelligent transport system. This technology is all about increasing intelligence level of the transport system. Smart transport consists...