Ways of Product Market Research – How Not to Do It

product market research
Every expert in the business world will agree with the important being put on understanding the customer emotions and behavior patterns. Apart from their own profit, entrepreneurs embark upon a new business venture with the motive of serving the underserved customers. This mission cannot be fulfilled if the business owner is not aware of the exact things that the customers demand from a particular...

5 Interesting Ways to Distribute Market Research Survey

market research survey
One of the most complex processes of starting a business is to understand the serving point of it. This service point is none other than the target customers, who are looking for the exact products and services that you are planning to deliver. While market research is cited to be the easiest and simple solution to understand the potential customers, one also needs to take care of the basic aspects...

Google Databoard – Reshape Your Market Research with New Research Insights

market research with Google Databoard
Similar to other fields of life, deluge of information has become the reality for today’s business world. Researchers and marketers come across different types of statistics, charts, studies, papers and database on a daily basis. Although this data is meant to help them in some way or the other, this unstructured data increases the confusion. Google in turn has come up with a handy tool in the form...

How to Maintain Objectivity in Systematic Business Analysis Methods

Every new business venture requires careful planning for steady start and ongoing progress in a marketplace. Entrepreneurs and budding business minds venturing into various industries need to be extra cautious about handling their resources for maximum advantages. Researching the market is by far one of the basic steps of getting a hang of a marketplace. Marketing research requires dedicated planning...

Gain Open Minded Approach on Global Business in Just Five Steps

Similar to ones personality, culture also affects various important decisions of life. Culture is the biggest factor that differentiates businesses, especially on international level. It is the same case with business culture, which is evolving with each passing moment. Understanding this difference while strategizing and planning for a business venture is the key to extended reach to the targeted...

Has Technology Really Changed the Things for Business Research?

Having perfect understanding of the potential market is basic step for any product, service or business to live up to the expectations of the entrepreneurs. Business owners with established enterprises in various parts of the world are well aware of the techniques and footsteps of being acquainted with their target customers. One of the most tried and tested methods being business research, which needs...

Tips to Increase Customer Response to B2B Research

Understanding about customer satisfaction plays an important role in the growth and profit of any business venture. Business analysis is the best tool for business owners who want to collect information about the customers and their demands. However, dragging appropriate and intense customer response is a skill, which is not mastered by many. Business-to-business or B2B research requires accurate data,...

Top Ways to Avoid Challenges in B2B Research

The field of business-to-business analysis or B2B investigation has become one of the most essential tools for marketing and business expansion. Along with generating the sales of your organization, it provides crucial insight about the customer behavior, demands and the position of your competitors in the marketplace. Customer survey is the foundation of B2B study but every organization can find unique...

Tips to Track the Changing Trends in Retail Industry in 2013

Even small business and chain retail stores benefit from industry research. Many business owners with hard or soft retail products often underrate the importance of business analysis. According to them, market analysis is waste of time and money. However, in order to run a successful retain business, you need complete understanding of the market conditions and customer mindset. Retain industry includes...

Learn How to Redefine Business Research with Mystery Shopping

Retail industry has recorded remarkable technological advances and market shifts in the past trends. Business owners in this industry are making full use of business analysis and various other techniques for growth. Various methods of industry research help retail businesses owners gather added information about the actual behavior of their target customers and latest market trends. Marketing analysis...